Monthly Archives: September 2015

Advertisers will be able to upload email lists to target customers and similar audiences with ads on search, Gmail and YouTube. Please visit Marketing Land for the full article.

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Please visit Marketing Land for the full article.

//pagead2.googlesyndication.com/pagead/js/adsbygoogle.js (adsbygoogle = window.adsbygoogle || []).push({}); The Tesla generator is an alternative source of energy. There is renewed interest in the Tesla generator as a source of alternative energy. Alternative energy sources are environmentally friendly and contribute to the improvement … Continue reading →

Despite the pervasiveness of data-driven technologies, many marketers still struggle to deliver individualized experiences when they really count. According to a July 2015 commissioned study by Forrester Consulting, only 2% of surveyed organizations have the necessary capabilities to identify, deliver … Continue reading →

You can use many methods to improve your conversion rate. But very few can improve your conversion rate as much as case studies can. Case studies have a few big benefits: they resonate with prospects they show that your product or service … Continue reading →

Content marketers beware: The battle you fight for attention is hard and getting harder. Customers don’t know what content they’re looking for (or even that they’re looking for content). They simply want answers. While a company blog is a smart … Continue reading →

Acquire Your First 10 Customers and Use What You Learn to Acquire 100 More written by Guest Post read more at Duct Tape Marketing Photo Credit: Francesco Paoletti Startup marketing is the most creative marketing genre. No one knows if … Continue reading →

Fun fact: I’ve seen more landing pages than anyone on the planet, and part of that painstaking and often nosebleed-inducing exercise is that I get to see some really cool and awful things. If you’re running marketing campaigns – and … Continue reading →

Google has announced a new round of changes and updates to Gmail that could have a significant impact on marketers. The first is an extension of an existing feature, the extension of the list-unsubscribe functionality to the Gmail app on … Continue reading →

How to Be Strategic Using LinkedIn To Generate Leads written by Guest Post read more at Duct Tape Marketing Having a LinkedIn account is essential to not only expand your social media presence but to generate leads. But it’s not enough to create your profile … Continue reading →